At present, owning a website also means having the most important marketing asset in hand for every business. Whether you want to sell any product/service or just showcase company information, you need a professional website to increase your brand’s visibility online. Through the website, you introduce businesses, products, and services to attract customers, convert them into leads, and ultimately make them buy your products.
In the same industry, your industry has thousands of competitor websites, meaning your customers have thousands of options. So you can’t just design an average website and expect it to make a lasting impression on your visitors. Unless the website stands out and is more impressive than the competition by the following criteria: professional, scientific, easy-to-see, fast and secure website.
Today’s post will share 8 +1 tips to help you improve your website’s layout and performance to ensure that it attracts and retains the right audience.
1. Declare your website
Declare website to google is the first step of most websites to be able to quickly update new articles as well as help your thiet ke website display on google. At the same time you can manage and update the latest website status.
Take a look at every website and analyze the value individual elements are offering. Don’t be afraid to delete images, ad boxes, text, … if you think they are not necessary. The last thing you want is to make them pay attention to the main content and images that you want to convey to customers from the beginning.
2. Optimization of visual elements
The first impression of a client on your website, is made up of the most basic elements such as color, font size, clear fonts, highlighting with bold and italics to attract attention. Pay attention to different parts of the website. Therefore, or pay attention to emphasize these important aspects, proper use will create subtle visual signs for visitors to understand the navigation of your website.
When designing, pay attention to the colors used in the website to help customers identify your brand. Also, create a focus on calls to action to grab your visitors’ attention and lead them to make conversions or calls on your website.
3. Make website content easy to read
“Readability” is shown in how users can easily scan and grasp the main content that the website wants to convey. In this way, it is easy to receive information and has the fastest impact on the buyer’s decision.
Follow these rules to make sure your content is scientific and most receptive to your customers:
– Make sure the font color always stands out on the web background color, it is best to have enough contrast between these two factors.
Appropriate font size: Surveyed as the most reasonable font size for website design is to keep the text size at least 16pt. However, this number depends on the font you choose for your website to customize the visibility properly.
Fonts: Prioritize fonts that are easy to read and that are closest to your brand identity. Note, it is not recommended to use more than 3 different types of fonts on a web page. Quang cao google some projects may require more complex font combinations, but too many different typefaces often appear cluttered, distracting your brand identity.
Use text interfaces: To set up a clear hierarchy, make sure that your written web page content is varied in size and weight – from a large headline, to smaller headers, up to a piece of text or smaller body of content. This handy website design tip can ensure that something always catches your reader’s attention.
4. Make sure your website is easy to navigate
- Note to the menu:
Whether you design hierarchical horizontal menus, on top, or anything else, your website menu should always be prominent and easy to find. Also, make sure the menu is structured according to the importance of each section.
- Provides some vertical navigation:
If your site is on a long scrollable, landing page format, use the anchor menu. With just one click, visitors can quickly jump to any part of the web page. Another option to consider is the “Back to Top” button, which leads visitors to the top of the page anywhere on the site.
- Focus on Footer:
Your footer is probably the last thing customers see, and it’s a good idea to put all your important links. This includes your contact info, social media icons and a stripped-down version of the menu, or any related links a visitor may need.
