In the last few years, the staple for success in the packaging industry has been the Custom Printed Boxes. Every major company nowadays is spending a good amount of their money in making sure that their packages are made the right way. These custom packages can be manufactured in all kinds of shapes and sizes. The build quality of these boxes is of prime importance because they have to carry a variety of items inside. So the materials that are robust enough to endure the stresses are generally preferred. Kraft and Cardboard are mostly an ideal choice because they are common in the market, and these are inexpensive options too.
With the Festive Season 2020 approaching closer with each passing day, it is important to design your packaging in a way that you can win more customers and have skyrocketed sales. By opting for precisely designed Custom Boxes, you can make sure that your products will be noticed. These will be your perfect partners in ensuring your success.
Below are some of the tips and tricks you can implement in your design to have success in this festive season.
It Relates to the Customers
When the holiday season is approaching, every customer who is browsing for products is specifically looking for signs that indicate that the retailer understands the requirements that they have. The best you can do to ensure that your customer gets a good shopping experience is by providing them convenience. It is, without a doubt, one of the busiest times of the year, so in general, people usually prefer those brands that provide an easy gifting process to them. Over the last few years people many retailers used to offer perks like free delivery or easy refunds. But this technique is being implemented by a majority of businesses. So it is not a reliable way to stand out from your competition. On the other hand, your Festive Season Packaging is the ideal way to show your customers that your offerings are far more unique.
Make your Product look More Appealing
We should not judge any book merely by the cover it possesses. But we all do that. This is what everyone does when they are out shopping for the products or gifts they need for their loved ones. It is, without a doubt, a fact that the outer appearance of the packaging plays a vital role in the acceptance or the rejection of the product that you are offering. To make sure that your customers are forced to pick your product from the retail shelves, you need to have it designed in such a way that it tempts the customers. A recent study has indicated that around 70 percent of people prefer buying products that have a unique and alluring design.
This particular technique is especially vital for branded businesses if they are looking to make great sales using their Holiday Packaging. This is major because their products often are curated from external suppliers. Obviously, you are not the only business that is selling that product, so you have to do something to stand apart, to get recognized. So the best thing you can do is to channel a seasonal design for your product packaging that will ensure great sales. It makes full use of the fact that people make judgments based on the visuals of the box.
Seasonally Refresh your Packaging
Festive Season Packaging can sometimes be intimidating to the brands with relatively smaller budget cuts. Furthermore, it might be in your best interest for your brand to change the entire packaging design just for a few days. So if you are looking for affordable ways that you can give your Custom Cardboard Packaging a look themed according to the holiday season, then here are a few tips.
Also read about : Perfume Boxes
By using Butter Paper
This is among the best ways to create some fun and branded product wrapping for the holiday season. It is significantly lightweight, like a piece of paper. It gives your product a more premium look when the box is opened. Furthermore, you can use this butter paper to print your logo and your catchy tagline on top of it.
- Gift Tags
As it is very likely that these days your customers are shopping for gifts for their loved ones. So why not provide them ease here by adding gift tags? A labeled gift tag provides benefits as it will build brand recognition in your gift receiver and the buyer.
- Personalized Handwritten Notes
As most of the customers are expecting that you are going to attract the boxes from the outside, so here is the perfect chance to surprise your customers with these custom inserts. You do not really need to make huge efforts in making these personalized notes, all you can do is add a thankyou message for your buyer, and it will make sure to put a smile on their faces.
- Custom Stickers and Tapes
Custom stickers and labels are the perfect options for you if you already bought your Holiday Packaging Wholesale and when you cannot make changes to it. These are the perfect inexpensive options that you can opt for at any time. All you have to do is to paste these stickers or use the custom tape to beautify your boxes and participate in the theme for Christmas.
Non-Traditional Designs
When everyone is opting for the colors and patterns of Christmas, it is hard to stand apart. But it can be done with a small trick. All you need to do is to add a touch of your brand and what the product is about and then link it with the theme of the Holiday season. This will look appealing to the customers and will be a unique approach towards your customers.
Minimalism
In a world wherein this Festive Season 2020 is going crazy with complex designs and highly expensive embellishments, some people would prefer a rather simple and elegant design. These people can be termed as minimalists. Try not to do too much! Just keep it simple and use elegant looking fonts and modest colors and gently add a tag related to the Holiday season and you are good to go! Your customers will appreciate this gesture massively, and this will result in skyrocketed sales.
Ask your Customers to Promote You
In this world that is hugely influenced by social media, this might be one of the best strategies that you can opt for regarding growing brand awareness. All you need to do is ask you, valuable customers, to share about your product and the experience they had when they received your Holiday Packaging boxes. They will share it in their social circle, and you will be getting plenty of new customers sooner than you would imagine.
This time of the year is highly important if you are looking for devising the perfect strategy to succeed at gaining new customers and making huge sales. Custom Boxes are your ideal advocates that will convey the message of your brand to your customers and will show that you are all in for the Christmas and New Year’s theme! Follow the tips above and implement for success.
